Lumen Workspace
Brand identity, wayfinding and website for a network of workspaces. A system that scales from a door plaque to a six-storey building without losing its warmth.
The work covered strategy, identity, art direction and build, delivered over four months with a team of three.
Creative Solution
A modular wordmark that carries the location name, a wayfinding language built from one type size and three colours, and a membership site that doubles as the building’s intranet.
“Members quote the signage to us. We think that means it works.”
Daniel Osei, Managing Director
